Haut de GUM bags

Florentine creative Gianni Chiarini uses rubber to re-visit women's bags:
they become versatile, trendy or elegant. It's a must-have now

GUM

You spell it Gum, and pronounce it... Haut de gamme. The bag changes its skin, but not its DNA: it's still an iconic must have for women, even if made of rubber. The Florentine bag and accessories brand Gum is the brainchild of Gianni Chiarini. He turned a material suitable for other uses, that is rubber, into a new accessory. Made in Italy, and immediately recognizable.

With handles by day, clutches in the evening, maxi with shoulder strap. With animal prints, striped or tweed effect. Gum bags mix patterns and colors. The bags in the fall-winter 2015/16 collection come with leopard and camouflage prints, stained or solid color. And they are enriched with charms, key rings, or pom-poms with maxi initial letters.

Accessories to be changed according to the outfit, also thanks to the affordable prices, to renew every look and make it special.

Quickly, as a pit stop, pardon a tire change!

GUM
GUM
GUM
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PLAYGROUND PLAYGROUND
 
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