From emerging brand to brand to watch. OAMC has revolutionized the way we think about menswear in just three years, winning a place in the Olympus of fashion. Started in 2013 by Luke Meier in collaboration with Arnaud Faeh, the total look label expresses a mix between modern aesthetic and innovative techniques. The common thread that binds all of its proposals is an authentic style which represents a new concept of luxury, far from opulent brands. OAMC collections are developed in limited series and most of the materials and components are customized for the brand.